“Our free consultation service will gauge your current digital status and footprint. We will analyse elements like your site speed, keyword selection, on and off page factors and your current search engine rankings, to determine what needs improvement”
“Our typical response time is 48 hours and is free of any further obligations. We just need some basic information from you to get started”
DEFINITION OF SEO
SEO is the process of optimizing web pages for search engines, in an attempt to get the web pages to rank highly in search results. Think of your website as digital real estate. SEO is a technical process that moves you from the outlying suburbs of search engine results to the central business district. Higher visibility will bring more visitors, leads and eventually revenue.
EXPLAIN HOW IT WORKS
It’s pretty complicated; google has over 200 factors which can affect a website’s rankings. Some are more important than others. Luckily Pakar Services is here to guide through the muddy waters of Malaysia Search Engine Optimization.
SHOULD I CARE
89% of customers begin their buying process with a search engine
70-80% of search engine users ignore the paid ads, and only focus on the organic results.
75% of users never scroll past the first page of search results
60% of all organic clicks go to the organic top 3 search results
YOU know all this, you do it yourself when looking for products or services, your customers are just like YOU.
HOW DOES THAT AFFECT ME
If you’re not on page one, FORGET IT
If you’re not in the top three, 60% of all the people searching for your service in your area will never find you.
Organic search engine customers have a 14.6% close rate, while other leads (such as direct mail or print advertising) have a 1.7% close rate.
That’s 8 X more effective and let’s not forget, organic search is FREE, DAILY and LONG TERM.
WHEN WILL MY WEBSITE RANK
There are so many factors involved in ranking your website it is almost impossible to predict, site structure, market competitiveness etc will determine how hard and thus how long it may take. Search Engine Marketing is definitely not a short term solution. In our experience you should estimate a minimum duration of three months at least.
IS THERE A STANDARD PRICE FOR SEO
Price is related 100% to the competitiveness of your ranking keywords and thus can only be established once an initial consultation has been established. We encourage you to complete our no obligation initial website audit Discovery Form to allow us to determine some outline costings for you.
IS THERE A STANDARD TERM FOR SEO SERVICES
Our contracts have no terms so you are free to stay and or go at any time. SEO as discussed previously is a long term strategy. Our proposals will outline an estimated timeframe required to achieve your goals.
WHY DO I NEED SEO
Your website will become more user-friendly: After we have adjusted your website’s structure and links, users will find it easier to navigate, as will the search engines.
Your company image and brand will improve: Top positions on google are equated by people as trustworthy sites and brands. Prospective customers are more likely to trust your offerings.
Your website should achieve better conversion rates: If your website is fast and responsive to differing mobile devices and browsers, user engagement is increased leading to better conversion rates.
A properly organized SEO Malaysia campaign is perhaps one of the quickest ways to gain a jump on your competition. Especially as so few companies use SEO effectively in Malaysia.
Your website will have more traffic: Higher google search ranking means more people will find you and click on your website.
Unlike print or TV advertisements any results should be permanent. A properly executed campaign should give you top positions. These can be maintained by a little regular maintenance, very cost effective.
OUR SEARCH ENGINE OPTIMISATION PROCESS
Everything works best when systemized, SEO Malaysia is no different. Here at Pakar SEO we use a 9 step process to ensure your goals are quantified, measured and achieved.
Marketing efforts are lost without great analytics, so first of all, if not already in place we need to track the analytics (visitors, where they come from, bounce rate etc.) of your existing website. This will give insights to your current status and will also allow us to report measurable results for your SEO efforts.
Define who your target audience is, and what your SEO goals are: leads, opt ins, branding etc.
Agreement on campaign Key performance indicators (KPI).
Decide on what are the best search keywords and phrases that you want to rank for, based on agreed KPI’s
Complete analysis of your website- on page and off page SEO factors.
Complete analysis of your competitor’s websites – on page and off page SEO factors.
Plan of action report to maximize your SEO results – on page and off page SEO factors.
Execution of SEO plan.
Tracking of ongoing SEO efforts against agreed KPI’s.
Maintenance and adjustment of SEO activities based on tracking information.